ABOUT

Lily Evans and Noah Harper are the visionary co-founders of Sennorita, an innovative beauty and personal care brand dedicated to fusing advanced technology with responsible, eco-friendly practices. Based in Sydney, Australia, they created their eponymous brand in 2015, driven by a shared passion for sustainability and cutting-edge personal care solutions.

Inspired by their roots—Lily’s background in environmental science and Noah’s expertise in AI-driven design—their products combine the best of both worlds. This unique fusion has led to the development of highly effective tools like the Hairwand and the Magic Brush, each designed to provide luxury, care, and eco-friendliness in equal measure.

Sennorita is proud to be a certified member of the Responsible Care Alliance. By partnering with like-minded manufacturers and adhering to strict ethical sourcing guidelines, we ensure that all of our products are created with minimal environmental impact. Our on-demand production model and repair services further reduce waste, emphasizing sustainability at every step of the production process.


With the introduction of Project SENMIND, Sennorita has committed to donating over one million dollars to environmental conservation over the next decade. The project supports initiatives that promote sustainable beauty and address global environmental issues. We collaborate with environmentally focused organizations, ensuring that with every purchase, our customers contribute to a healthier and more sustainable planet.

Together with our customers, we have proudly donated over $250,000 to our SENMIND Project partners as of February 2024. Learn more about our mission and how your beauty routine can make a positive impact.